I went to college to become a writer...
When it came time to pay rent, I thankfully found another love to keep me solvent: ecommerce. I learned the ropes writing product copy and kept moving up, eventually running marketing, sales, and ecommerce teams. Along the way, I taught my self how to build websites (like this one and this one and even this one!).
...now I help small businesses succeed online.
Nearly all of my experience is in the lighting and home industries, but I love working with unique brands in any industry with a story to tell. I am especially passionate about empowering small businesses to succeed online without overspending.
My Experience by the Numbers
years ecommerce experience
years marketing experience
years sales experience
A NOTE ON FUN
How I Work
Developing ecommerce strategy, building and maintaining Shopify sites, brainstorming, problem solving...this work is challenging but at its roots, it's fun, too. We're talking about creative, strategic work that grows your business and what could be more fun than that?
I do this work because I love it. And I believe that loving what you do leads to better results.